Abstract
“Slugging” is a viral beauty trend on TikTokTM that entails slathering a petrolatum-based ointment on the skin as a last step in
your evening skincare routine. Due to its occlusive nature, slugging has a potential
risk for harm. Here, we screened top 50 TikTok videos on slugging and analyzed upload
source, content, and quality of each video. Overall, 18 (36.7%) videos were deemed
educational, discussing risks and/or benefits. By upload source, health care providers
(HCPs) created more educational videos (87.5%, P = .009), while online influencers created more patient experience videos (43.3%).
This difference was evident when comparing the upload source. DISCERN scores (a validated
measure of video's quality as a source of information) differed significantly among
HCP, influencers, and others (3, 2, 2, respectively, P = .01). Together, our study demonstrates that compared to influencers and others,
HCPs created videos of more high-quality, educational content on slugging.
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References
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- Consulting “Dr. YouTube”: a content analysis of YouTube® videos related to hidradenitis suppurativa treatments.Clin Exp Dermatol. 2022; 47: 606-608
- Overview of TikTok's most viewed dermatologic content and assessment of its reliability.J Am Acad Dermatol. 2021; 85: 273-274
- TikTok and dermatology: an opportunity for public health engagement.J Am Acad Dermatol. 2021; 85: e25-e26
Article info
Publication history
Published online: August 08, 2022
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© 2022 Elsevier Inc. All rights reserved.
